Jurnal Publikasi STMIK Pontianak

Penerimaan Teknologi Web Check-In pada Pengguna Transportasi Udara di Kalimantan Barat


Abstracts: Technology based self check-in service (web or mobile based) has been made available for some time. For passengers in West Borneo, acceptance for this technology is low, particularly participants in this research. There are only 7% of passengers in this research who use this technology; hence, the purpose of this study is to explain factors affecting acceptance of web check-in service. Two variables are added (trust and risk) to the original TAM model and structural equation modeling is employed for analysis. Structural model is fit with insignificant chi2 and good results are achieved in goodness of fit indicators. Results show perceived usefulness (0,41 correlation) and risk (0,37) to be the main contributing factors to explain acceptance of web check-in, followed by perceived ease of use (0,33) and trust (0,32). This research further contributes to air transport providers. Findings in this research suggest communication is the key aspect for air transport providers to increase technology acceptance. Increased technology acceptance will also increase benefits from what technology can offer today or in the future.


Keyword: web check in, technology acceptance model, trust, risk.

Jurnal Publikasi STMIK Pontianak By IRAWAN WINGDES